Mission and Values


At Fit To Be, our mission is to help people live healthier, happier lives by delivering superior, customized health and fitness services that are safe, practical, fun, and promote permanent lifestyle changes. We also strive to spread this mission through our mentoring program in which we guide others in starting their own health and fitness businesses, driven by these same principles.


  • Client Safety
  • Match our client to the best products and services for them
  • Promote lasting lifestyle changes
  • Make health and fitness practical
  • Make health and fitness fun
  • Be understanding and caring
  • Be efficient